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Cherry Portfolio
Diane Be True
Clean beauty that’s kind to your hair and the planet. Packed with botanical ingredients and superfoods, Diane Be True deeply nourishes, hydrates, and strengthens — for hair that feels as good as it looks.
Banding Design
Key Visuals
TVC
TVC
Why was Mike’s face pixelated?
It’s because he’s actually a director for a Hong Kong TV show, but he often shows up in front of the camera. It’s part of the comedy and visual effect! To protect his identity as someone who’s supposed to stay behind the scenes, his face is always pixelated for the audience.
Diane Be True is all about eco-friendly, vegan care — the perfect match for Mike, a director passionate about capturing the beauty of nature. That’s why he chose a shampoo that’s kind to the planet, just like his films.
Storyboard
Key Visuals
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